Data maintenance
Data quality and enrichment service
Jump-start data quality initiatives with our broad range of high-volume data quality and enrichment services that verify, correct and enrich your customer and business data.
UDPRN Append
Better manage your data by assigning a Unique Delivery Point Reference Number to your customer data. Improve delivery efficiencies, identify duplicate accounts, and unlock key customer insights.
National Change of Address (NCoA)
Trace customers who have moved home and keep your customer records clean and up to date. Containing over 21 million records, the Royal Mail’s NCOA file enables you to re-engage with customers who have moved and not updated their data.
Mortality Screening
Sensitively suppress outbound communications when your customers have passed away by screening your database against trusted mortality databases.
Email and Mobile Validation
Ensure that you can communicate with your customers on their preferred channel by validating their email and mobile numbers.
Enhance the value of your customer data with regular maintenance
Leveraging additional data sets - such as UDPRN - and validating email addresses and mobile numbers will improve the quality and accuracy of your customer data.
By cleansing your data regularly, adhering to GDPR and other compliance requirements is easier.
With a single customer view, you can better personalise and target messages to a customer to generate and measure more ROI.