An online furniture retailer experienced high bounce rates that negatively impacted their marketing campaign involving a £10 gift voucher giveaway. Poor email address data meant customers didn't receive their voucher, costing the company £1m per annum of incremental revenue.
Experience verified data that transcends seasons
Set your business up for success with a solution that transcends seasons. Loqate’s data verification helps you improve efficiencies, increase revenue and build lasting customer relationships.
The cost of dirty data
From failed deliveries to wasted marketing and onboarding efforts, dirty data is bad for your bottom line.
£10.2mil
lost by businesses annually due to poor data quality
£156,762
spent every year by UK retailers due to data-related failed deliveries cost
54%
of consumers have stopped buying from a company due to data concerns
The gift that keeps on giving
Our solution captures, verifies and enriches data to help companies achieve substantial savings throughout the year.
eCommerce platform reduces email bounces
25%
reduction in email bounce rates
£1m
per year saved in incremental revenue
Challenge
Solution
The brand chose Loqate’s email validation capability to save their email lists and marketing efforts. They began with email data hygiene, identifying and removing fake or invalid email addresses and checking their list for accuracy to maintain a good sender reputation. Then real-time verification was implemented to prevent bot sign-ups and ensure only valid emails entered their systems going forward.
Optimise your data quality with these products
Address verification
The most reliable way to onboard your customers and enhance the quality of your existing data.
Data maintenance
Guard against fraud, stay connected with customers, increase revenue and reduce costs.
Store Finder
The easiest way for your customers to quickly find your physical locations anywhere across the globe.
Email validation
Improves effectiveness of account security measures. Reduce invalid or incomplete account registration and deliver effective customer communications.
